Ian is passionate about the role of innovation in solving the challenges faced by modern societies. He brings a wealth of corporate experience to the leadership position at Citi with extensive experience in the technology, innovation and the creative sectors. Ian is responsible for the execution of organisational strategy and operations. Prior to his current role, he spent several years in advertising and consulting services, during which time he was Group Financial Director of BBDO and later Chief Operating Officer for iKineo, a leading Pan-African customer engagement firm. Ian also serves as Chairman of Camps Bay Watch on a voluntary basis and as a founding executive of the Camps Bay Community Security Initiative.